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Telangana government to launch a week-long ‘Chenetha Varotsavalu’ campaign across the state from 7th August

TelanganapressBy TelanganapressJuly 11, 2023No Comments

Minister KT Rama Rao stresses need to raise awareness among weavers about Nethanna ku Cheyutha, Nethanna ku Bima and other schemes

Post Date – 09:21 PM, Tuesday – July 23rd 11th


Telangana government to launch a week-long 'Chenetha Varotsavalu' campaign across the state from 7th August
Handloom Minister KT Rama Rao held a review meeting in Hyderabad on Tuesday.

Hyderabad: As National Handloom Day approaches on August 7, the state government is gearing up to hold a week-long Chenetha Varotsavalu across the state, with a focus on raising awareness among weavers about the welfare measures implemented for the community.

Handloom Minister KT Rama Rao convened a review meeting on Tuesday to discuss matters related to the handloom and textile sector. Inquiring about the implementation of Nethanna ku Cheyutha, Nethanna ku Bima and other welfare schemes, he also discussed the steps that the sector needs to take besides improving the conditions of weavers to ensure the effective functioning of handloom associations.

The meeting also discussed the issue of raising necessary funds and implementing development programs for the welfare of weavers. The department has also been directed to organize week-long special programs in areas where weavers dominate the state. As a result, officials were directed to develop plans to implement different projects.

The Minister highlighted the need to raise awareness among weavers about Nethanna ku Cheyutha, Nethanna ku Bima and other programmes. He also wants officials to explore the possibility of streamlining the Chenetha Mithra program.

“The state government is working hard to ensure the welfare of every worker in the textile industry in Telangana,” said Rama Rao, directing officials to involve organizations, individuals, public representatives, leaders and handloom enthusiasts in the implementation these plans.

The minister directed officials to set up a dedicated museum at Shilparamams in the city with the support of the Ministry of Textiles and hoped they would expedite the move. He also suggested that the department cooperate with TSRTC and China South Railway to market handloom products.

The minister wants the department to conduct a comprehensive study in collaboration with respected institutions such as the Indian Institute of Business to assess the performance, implementation and outcomes of welfare and development programs initiated by the Telangana government.

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